Marketing Mastery Blueprint — The Fire: Launch

You Don't Need
More Time.
You Need a
Launch Machine.

You give us the launch date. We give you every email, every social post, every piece of sales copy — fully written, date-stamped, and ready to load into your platform. You just hit send.

Refined through launches with Russell Brunson, Tony Robbins & Dean Graziosi  |  14-30 Day Delivery  |  3 Tiers Starting at $10K

THE REAL PROBLEM

You Built Something Great. Now It's Sitting There Collecting Dust.

You've got the product. The course. The coaching program. The framework. The thing you KNOW can change people's lives.

And it's just... sitting there.

Not because it's not good enough. It IS good enough. The problem isn't the product.

The problem is you're trying to be the expert AND the marketing department AND the copywriter AND the social media manager AND the email strategist AND the funnel architect — all at the same time.

So what happens? You write three emails, get stuck on the fourth, and the whole launch stalls for six weeks. You post on social media when you "feel inspired" instead of when your audience is actually paying attention. You build a landing page that looks fine but converts like a screen door on a submarine.

And the worst part? Every week you delay is a week of revenue you're leaving on the table. Real money. From real people who actually need what you built.

That's not a marketing problem. That's an execution problem.

And it ends today.

WHAT YOU'VE ALREADY TRIED

Three Roads That All Lead to the Same Place: Nowhere

The DIY Approach

You watched 47 YouTube videos on email marketing. You bought three courses on funnel building. You spent two weekends writing sales copy that felt "pretty good." Then you launched to crickets. Not because you're not smart enough — because marketing is a full-time discipline, not a weekend project. You wouldn't perform your own surgery. Stop performing your own launch.

The Freelancer Patchwork

You hired a copywriter for the emails. A different person for the landing page. A VA for social media. And a "funnel expert" from Fiverr. Four people. Four different voices. Four different strategies. Zero cohesion. The landing page promises one thing, the emails say another, and the social posts sound like they're for a completely different business.

The "I'll Launch Later" Approach

This is the most expensive option of all — and it costs you nothing upfront. That's what makes it so dangerous. Every month you delay, you're not just losing potential revenue. You're losing momentum. You're losing the window. You're losing the confidence that comes from actually putting your work into the world. "Later" is the most expensive word in business.

THE SOLUTION

Forge & Fire

The Fire: Launch

Part of the Marketing Mastery Blueprint

The Fire: Launch is a done-for-you marketing launch service. You bring the product. We build the entire launch machine — from strategy to sales copy to a complete, date-stamped launch calendar with every email and social post written and ready to deploy.

You tell us what you're selling and when you want to launch it.

We deliver the entire content package — with specific dates for every piece of content.

You load it into your platform and hit send.

That's it. That's the service.

Built on the proprietary SCALE framework — the same system used in launches that have generated millions in revenue.

THE PROPRIETARY SYSTEM

The SCALE Framework: 5 Phases. One Launch. Maximum Revenue.

Every Fire: Launch engagement is built on the SCALE framework — a 5-phase launch system refined through high-stakes launches with the biggest names in the industry.

SCALE Framework
S

Seed Trust

Prime your audience with value. Build trust. Create anticipation.

C

Call to Action

Invite them through a 3-act narrative arc that makes 'no' feel irrational.

A

Amplify Urgency

48 hours of precisely timed emails that create irresistible momentum.

L

Live Event

Deliver massive value. Build toward the offer. Dual-track emails.

E

End Strong

The closedown. Up to 50% of all sales happen here.

Up to 50% of all launch revenue comes from Phase E — the closedown.

Most people skip it. We don't.

THE PROCESS

Four Steps. One Launch Machine.

01

INTAKE

You fill out our intake form — your product, your audience, your voice, your launch date. Takes about 30 minutes.

02

DEEP DIVE

We go deep on your IP, your market, and your competitors. We study your voice until we can write in it better than you can.

03

BUILD

We generate the entire launch package — funnel strategy, lead magnet, landing page, emails, social posts, and the full SCALE calendar.

04

DEPLOY

You receive the final package. Load the emails. Schedule the posts. Show up for your live event. Hit send. The system runs itself.

Foundation: 14 days   |   Growth: 21 days   |   Premium: 30 days

CHOOSE YOUR FIRE

Three Ways to Launch. One Decision Away.

TIER 1

FOUNDATION

$10,000

14-Day Delivery

The core launch engine. Everything you need to go from invisible to irresistible.

  • 48-Hour Brand & IP Deep Dive
  • Sales Funnel Strategy & Architecture
  • Custom Lead Magnet (Full Text)
  • High-Converting Landing Page Copy
  • 7-Email Nurture Sequence
  • 14-Day SCALE Launch Calendar
  • 15 Launch Emails (Date-Stamped)
  • 15 Social Media Posts (Copy + Hooks)

$5,000 deposit + $5,000 on delivery

MOST POPULAR

TIER 2

GROWTH

$20,000

21-Day Delivery

Add video, webinar, and competitive intelligence to your launch machine.

  • Everything in Foundation
  • Video Sales Letter (VSL) Script
  • High-Converting Webinar Outline
  • Top 3 Competitor Analysis
  • 21-Day SCALE Launch Calendar
  • 27 Launch Emails (Date-Stamped)
  • 30 Social Media Posts (Copy + Hooks)

$10,000 deposit + $10,000 on delivery

TIER 3

PREMIUM

$30,000

30-Day Delivery

The full CMO-in-a-box. Your complete marketing ecosystem, built and deployed.

  • Everything in Growth
  • Full Webinar Presentation Deck
  • 5-Page Core Website Copy
  • Partnership/Affiliate Outreach Campaign
  • 90-Day Strategic Growth Brief
  • 30-Day SCALE Launch Calendar
  • 40 Launch Emails (Date-Stamped)
  • 45 Social Media Posts (Full 30 Days)
  • Automation & Segmentation Map

$15,000 deposit + $15,000 on delivery

SIDE BY SIDE

What's Included at Every Level

FeatureFoundationGrowthPremium
Price$10,000$20,000$30,000
Delivery Timeline14 days21 days30 days
Brand & IP Deep Dive
Sales Funnel Strategy
Custom Lead Magnet
Landing Page Copy
7-Email Nurture Sequence
SCALE Launch Calendar14-Day21-Day30-Day
Launch Emails (Written & Dated)152740
Social Media Posts153045
Video Sales Letter Script
Webinar Outline
Competitor AnalysisTop 3Top 5
Full Webinar Deck
5-Page Website Copy
Partnership Outreach
90-Day Growth Brief
Automation Map
Total Content Pieces3865102

THE FULL BLUEPRINT

Don't Have a Product Yet? Start with The Forge.

The Forge takes your raw expertise and transforms it into a validated, fully built product. Then The Fire deploys it into the market with the full SCALE launch system. Together, they're called The Full Blueprint.

BundleRegularBundle PriceYou Save
Forge Blueprint + Fire Foundation$15,000$13,500$1,500
Forge Builder + Fire Growth$32,000$28,000$4,000
Forge Architect + Fire Premium$55,000$47,500$7,500

Not sure which path is right? Book a 15-minute triage call. One question tells us everything: "Do you have a product ready to sell?"

WHY WE'RE DIFFERENT

$100K Agency Output.
Fraction of the Timeline.
Fraction of the Cost.

Here's the truth most agencies won't tell you: 80% of what they charge you for is process, not talent. Meetings. Revisions. Project management. Waiting.

We've eliminated all of that.

Our system combines deep strategic thinking with AI-accelerated content production. The strategy is human. The voice matching is human. The quality control is human. But the heavy lifting — the research synthesis, the first-draft generation, the calendar math — that's where AI turns a 12-week agency timeline into a 14-30 day sprint.

0 Days

Max delivery time

0+

Emails fully written

0+

Social posts ready

0%

Profit margin

THE DIFFERENCE

This Isn't What You Think It Is

Everyone ElseThe Fire: Launch
Gives you templates to fill in yourselfWrites every word for you in your voice
"Here's a strategy deck" — good luckComplete execution package ready to deploy
8-12 week timeline14-30 day delivery
Generic email sequencesDate-stamped SCALE calendar with specific send times
"Post 3x per week" advice15-45 posts written with copy, hooks, and image suggestions
Separate copywriter, strategist, designerOne integrated team, one cohesive voice
$15K-$50K agency retainer$10K-$30K all-in, no retainer
Revision rounds that drag on for monthsOne deep intake → one complete delivery

IS THIS YOU?

The Fire: Launch Is Built for a Specific Person

THIS IS FOR YOU IF:

  • You have a product, course, coaching program, or service ready to sell
  • You know your audience but struggle to execute a cohesive marketing campaign
  • You've been "about to launch" for months and keep stalling
  • You want a done-for-you solution, not another course
  • You understand that marketing is an investment, not an expense
  • You have a launch date in mind (or are willing to commit to one)

THIS IS NOT FOR YOU IF:

  • You don't have a product yet (go to The Forge first)
  • You want to learn marketing, not have it done for you
  • You're looking for the cheapest option, not the most effective one
  • You're not willing to show up for your live event and deliver value
  • You expect results without putting your face and voice behind your brand
  • You need results yesterday (our fastest delivery is 14 days)

RESULTS

What Happens When You Light the Fuse

"I'd been sitting on my course for 8 months. Sean's team built my entire launch in 14 days. I made $47,000 in my first launch week."

Coming Soon

Course Creator

"The SCALE calendar was a game-changer. Every email was written, dated, and ready to go. I literally just loaded them into ClickFunnels and hit send. $23,000 in revenue from a list of 1,200 people."

Coming Soon

Coach

"I went with the Premium tier and got 40 emails, 45 social posts, a full webinar deck, and website copy. It would have taken me 6 months to produce all of that. They did it in 30 days."

Coming Soon

Consultant

Testimonial placeholders — replace with real client results as they come in.

QUESTIONS

Everything You Need to Know

You give us your launch date — the day your live event starts. We reverse-engineer every date from there using the SCALE framework. You get back a complete calendar with every email and social post dated, timed, and fully written. You load them into your email platform and your social scheduler and hit send on the dates specified.

Then you need The Forge first — that's our product development arm. We take your expertise and build the product. Then we launch it with The Fire. You can bundle both at a discount (save up to $7,500).

Speed, cost, and cohesion. Agencies take 8-12 weeks and charge $15K-$50K+ in retainers. We deliver in 14-30 days at $10K-$30K all-in. And because one team builds everything, your landing page, emails, social posts, and launch calendar all speak with one voice.

About 30 minutes of your time to fill out our intake form — your product details, your audience, your voice, your story, and your launch date. If you have existing content (articles, videos, podcasts), share those too.

Yes. We include one round of revisions on all deliverables. Most clients don't need it because we go deep on the intake and research phase, but it's there if you want to adjust tone, messaging, or specific content.

SCALE stands for Seed Trust, Call to Action, Amplify Urgency, Live Event, End Strong. It's a 5-phase launch system refined through launches with Russell Brunson, Tony Robbins, and Dean Graziosi. The 'End Strong' phase alone can generate up to 50% of total launch revenue.

We deliver the complete copy and strategy for every page. You (or your team) build the pages using the copy we provide. If you need help with the technical build, we can recommend implementation partners.

The calendar is date-stamped, but the dates are calculated from your launch date. If your date shifts, we recalculate and update the entire calendar. One change, every date adjusts.

Absolutely — that's the ideal path. The Forge builds the product. The Fire launches it. Bundle them together as The Full Blueprint and save up to $7,500.

The nurture sequence is an evergreen asset — it runs automatically after someone downloads your lead magnet. The launch emails are the SCALE calendar — a time-bound, date-stamped campaign tied to your specific live event. They work together: the nurture warms them up, the launch converts them.

We Take 4 Clients Per Month. That's It.

Every Fire: Launch engagement gets our full attention. We don't batch. We don't outsource. We don't cut corners. That means we cap at 4 clients per month across all tiers. When the slots are full, the next available start date moves to the following month.

Your Product Is Ready.
Your Audience Is Waiting.
The Only Thing Missing
Is The Fire.

14-30 days from now, you could have every email written, every social post scheduled, and a complete SCALE launch calendar ready to deploy. Or you could spend the next 6 months trying to figure it out yourself.

Don't have a product yet? → Start with The Forge

P.S. — If you're doing the math: a single successful launch at even a modest $50K in revenue pays for the Premium tier and leaves you with $20K in profit. Most of our clients see 3-10x ROI on their first launch. The question isn't whether you can afford The Fire. The question is whether you can afford to keep sitting on a product that's not generating revenue.

P.P.S. — If you went through The Forge and your product is ready, this is the natural next step. Bundle pricing saves you up to $7,500. Apply below to get started.

P.P.P.S. — The SCALE framework's "End Strong" phase generates up to 50% of total launch revenue. That's the phase most people skip because they're exhausted after the live event. We don't skip it. We write every closedown email for you — including the 3-email final day crescendo that builds to a midnight close. That's the difference between a $20K launch and a $50K launch.

Forge & Fire

Marketing Mastery Blueprint | The Forge & Fire System

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